Best Practices

Check out the latest best practices to help you make the most of your products and help your dealership succeed.

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What’s New in Dealership Software: Highlights from Cox Automotive Experience and NADA Show 2021

Our industry’s biggest events might have gone virtual this year. Check out these highlights from Cox Automotive Experience and NADA Show 2021.
How to Implement and Optimize a Digital Sales Experience
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How to Implement and Optimize a Digital Sales Experience

Facilitating digital car sales is no longer a question of “if” or “when,” but “how.” Here are key action items for implementing and optimizing a digital sales experience.
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How Dealers Like You Are Finding More Opportunities

Even in the most competitive markets, opportunities to sell more cars are out there—if you know where to look. Learn how dealerships across the country are using new strategies to find opportunities.
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Implementing Digital Sales: Navigating the New Reality

The digital car buying experience has arrived, and it’s here to stay. If traditional, in-person car shoppers are the only customers you’re prepared to sell to effectively, you st…
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Infographic: 3 Reasons Digital Car Buying Is Here to Stay

While the circumstances that led to the rise of digital retailing won’t last forever, many of the changes to the car buying process are here to stay. Read the infographic below to lear…
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Dealer Perspectives on Implementing Digital Sales

In a recent discussion with Chase Abbott and Mark Vickery for CBT News, Jason Tropp, Director of Marketing and IT at Goodwin Motor Group, shared how his dealership has implemented digital retailing to…
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How to Identify the Best Sales Opportunities from Your Data

The sheer volume of data available can be overwhelming. But with a few key tools and processes, you can find the best sales opportunities, without any manual data analysis.
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The Dealer’s Guide to Implementing a Digital Sales Experience

Customers demand a personalized, seamless dealership experience. This playbook will help you drive digital transformation at your dealership.
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5 Ways to See More Data and Sell More Deals

Now more than ever, car sales and service customers demand a personalized, seamless dealership experience. This playbook will help you drive digital transformation at your dealership, with key action…
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The True Cost of Duplicate Data Entry

Many dealers understand that double entry of data is happening in their business. But most dealers fail to recognize the extent of the damage it is causing to their bottom line. With every additional…
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Boost Customer Confidence with Better Digital Sales Processes

Now more than ever, a streamlined workflow is key to the success of digital sales, and integrations between your dealership CRM and digital retailing solutions are critical. Here are three ways these…
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3 Steps to Personalizing Your Digital Sales and Marketing

Your customers want a car buying journey that’s built around their individual interests. With the right technology, you can collect customer data, identify buying trends, and build a marketing p…
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Find Customers Who Are Ready to Buy, Before They Submit a Lead

As browse vehicles online, they leave behind valuable information about their interests and intents. Without the right tools, your dealership can’t see customers’…
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Pro Tips From the Field: Retail Sales Transformation

Dealers have done a great job transforming their sales model from the traditional, in-person environment to a fully immersive, digital retail experience in an extremely short amount of time. Savvy dea…
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What AI Really Means for Car Dealerships

As customers complete more of their car buying journey online, the potential benefits of artificial intelligence to dealerships are significant. Learn how implementing the right AI solution…
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Dealer Success Stories: Connect Texting

With nine out of 10 consumers interested in communicating with businesses via text messaging, many dealerships are using texts as a way to quickly and easily connect with customers…
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Are You Making a Common CRM Process Mistake?

The CRM only works as well as the people using it. And to get your people to use the CRM, you have to implement the right processes that will allow them to do their best work. Every dealership is diff…
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Find More Opportunities from Facebook

Consumers increasingly expect to be able to communicate with businesses via messaging apps, particularly Facebook. I Luckily, there’s already a tool to help you manage these customer messag…