Turn data into sales with Connect Campaigns, TargetPro and TargetPro+
Capturing customer attention is a challenge. Generic – or worse, irrelevant – offers won’t cut through the clutter. Dealers must send customers customized, targeted messages. But finding the resources to create those messages presents a challenge of its own.
How We Solve It
VinSolutions’ suite of marketing products, including Connect Campaigns, TargetPro and TargetPro+, empowers dealers with email marketing customization and segmentation tools to help increase marketing effectiveness and ROI.
Watch In Action
Learn how Dorschel Automotive Group in Rochester, NY achieved a significant increase in lead-to-sale conversion rates using TargetPro’s targeted marketing campaigns.
What Makes Us Different
Automate campaign segmentation
Use Connect Campaigns’ pre-set segments to find profitable customer groups, and schedule the right messages to be sent at the right time.
See what’s working
Track deliverability and performance for each campaign on a single screen in the Connect Campaigns dashboard.
Engage customers with customizable templates
Personalize email templates with custom photos, videos and links. Present offers with Connect Campaigns based on buyers’ needs through email task, auto email and phone task.
Build campaigns around customer needs – and business needs
Control which customers receive marketing messages and when with powerful segmentation building tools from TargetPro. Improve both sales and service retention by identifying equity positions, service dates and variance from current payment to target and customize automated campaigns.
Add more support to your team
If your dealership doesn’t have a dedicated internet marketing department, shift your marketing work to a dedicated TargetPro+ campaign manager, who will create and send the monthly campaigns to profitable customer segments.