Adjusting CRM processes regularly represents a great opportunity for improving efficiency, productivity and ROI. Listen to this podcast and learn more about the importance of up-to-date CRM processes and key actions to take when revisiting your processes.

When you have a CRM with artificial intelligence capabilities, data analysis goes from arduous to automated, and dealership staff are freed up to what they do best – build customer relationships. 

Finding the right CRM to help you manage your customer relationships requires some research. To get the most out of your CRM investment, get to know your customers communication preferences, your new CRM provider and your unique business needs.