Marketing in the automotive industry is no simple task. Dealers invest significant amounts of their time and budgets to develop content and marketing campaigns. And, despite these best efforts,…
Trade-in valuation can be a sticking point, and many customers need to be reassured they are getting a square deal. Performance Manager Jon Miles shows how you can reduce trips to the sales desk.
Ever need a reminder of how to do something within Connect CRM? Help is just a click away. Performance Manager Laura Beckley explains how the Self Help feature walks you through key workflow steps.
Learn from Mark Vickery, senior director of performance management at Cox Automotive, how today’s most successful dealerships are implementing advanced sales and marketing tactics.
Northtown Automotive, based in Amherst, New York, has always been committed to giving customers the ultimate car buying experience: first-class service, state-of-the-art facilities, and the technologi…
Forward-thinking dealers aren’t only more technologically advanced; they are more profitable too. These dealers use data to implement specific sales and marketing strategies to attract more customers,…
Performance Manager David Basil explains how to use the Team Performance Dashboard to assess and improve your team’s inbound and outbound communications