VinSolutions - Dealership CRM Resources & Insights

Topic: Marketing — Make connections that count with these tips for effective dealership marketing, including best practices in email marketing, data mining

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3 Steps to Personalizing Your Digital Sales and Marketing

Your customers want a car buying journey that’s built around their individual interests. With the right technology, you can collect customer data, identify buying trends, and build a marketing p…

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The Value of Outsourcing Your Dealership’s Marketing

Outsourcing your dealership’s marketing can save costs and boost your brand’s perception. Plus, it can help you take full advantage of your data to give your customers a better, more perso…

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Get Up Close and Personal with Your Marketing Messages

Using customer information in your CRM, you can segment your customers based on common attributes and deliver more personalized, relevant marketing messages. Learn the importance of audience segmentat…

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Podcast: The Challenges and Opportunities of Dealership Staffing

Improving dealership culture and employee retention creates an opportunity not only to reduce costs, but also to improve the customer experience – which will ultimately drive more sales. Learn m…

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Debunking the Myths behind Artificial Intelligence

With unsettling science fiction as a backdrop, it’s easy to see people are businesses are wary of artificial intelligence. But with myths and fears about artificial intelligence come opportuniti…

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Understand the Terms behind the Tech: Key AI Phrases

To understand how artificial intelligence can help your dealership, you should understand what artificial intelligence and other key related concepts mean.

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Why Your Dealership’s Marketing Should Focus on Your Most Loyal Customers

With margins shrinking, dealerships need to get maximum value for their marketing dollars. You can use the information in your CRM to view your customer interaction records, but how do you decide…

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Almost Everyone Texts Today. How About Your Dealership?

Your customers are busy. They don’t want to have to read lengthy emails or take voice phone calls from your dealership when they could be receiving and sending convenient text messages instead.

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Using Video to Gain Customer Trust

One of the trends that came across loud and clear in several of the sessions at this year’s VinWorx user summit is that video is an increasingly useful way to reach customers. Videos can be your…

Dealership Resources

3 Steps to Personalizing Your Digital Sales and Marketing

The Value of Outsourcing Your Dealership’s Marketing

Get Up Close and Personal with Your Marketing Messages

Podcast: The Challenges and Opportunities of Dealership Staffing

Debunking the Myths behind Artificial Intelligence

Understand the Terms behind the Tech: Key AI Phrases

Why Your Dealership’s Marketing Should Focus on Your Most Loyal Customers

Almost Everyone Texts Today. How About Your Dealership?

Using Video to Gain Customer Trust

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