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Webinar: Unleash Your CRM Secret Weapon

Most in the auto retail industry understand the potential of a CRM, but many are still struggling to understand how to unleash its full power in their dealership. If your dealership is still trying to make the most of your CRM, join our very own Mark Vickery, Senior Director of Performance Management at VinSolutions, for a free webinar on how to do just that.   

Mark has been a part of the Cox Automotive Performance Management team, which provides personalized, regular software utilization consultation to clients, for nearly 10 years. In that time, he has identified several key areas that dealerships tend to overlook. In this webinar, Mark will explore several ways for dealers to improve the ROI of their CRM investment, including:  

  • Creating a CRM data capture action plan  

  • Building a team of CRM champions, both internal and external  

  • Designing an ongoing training program to maintain high utilization  


Join this webinar and you will leave with actionable next steps for increasing efficiency, productivity and ROI with improved CRM utilization.  

Register for free today!

See more Resources on CRM Utilization

Caroline Murray

Marketing Manager

Caroline Murray is a marketing manager for VinSolutions and Dealertrack and author/curator of the VinSolutions blog. In her role, Caroline manages campaign content development, thought leadership and public relations for the two brands. Before joining Cox Automotive in 2017, Caroline held a number of roles with global public relations agency FleishmanHillard, where she specialized in business-to-business communications. Caroline has a bachelor's degree from the University of Alabama and a master's degree from the University of Missouri.

Connect with Caroline Murray on Linkedin or shoot them a note.

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