Best Practices

Check out the latest best practices to help you make the most of your products and help your dealership succeed.

Marketing

Guide

Learn How Top Dealers are Thriving

Take an in-depth look at how some savvy dealerships managed to thrive during a down economy to become both more profitable and more efficient. 

Digital Sales

Article

Overcome Staffing Challenges with Virtual Assistant Technology

As you search for the right staffing balance at your dealership, virtual assistant technology can help you bridge the gap and boost productivity, without sacrificing customer experience.

Marketing

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GUIDE

Shift Your Strategy to Navigate Inventory Shortages

In the wake of the coronavirus pandemic, dealerships face significant inventory shortages that threaten to sink profitability. In the absence of inventory, you can’t simply operate according to the status quo and can’t afford to put a pause on your marketing and sales efforts.

Digital Sales

Guide

The Ultimate Guide to Modern Sales Training

Download this brand-new guide for the latest best practices on how to train your staff on your new digital sales processes and equip them with the skills they need to succeed in the modern sales envir…

Digital Sales

Article

Win More Deals By Distinguishing Browsers from Buyers

Identifying and prioritizing customers who are ready to buy is the first crucial step toward achieving higher close rates and profits. Read the blog to learn how dealerships are using innovative tools…

Digital Sales

Article

Adapt to the New Selling Environment with Digital Retailing and Artificial Intelligence

Chase Abbott, Vice President of Sales for VinSolutions and Dealer.com, recently joined the team at Dealer News Today to talk about how dealers are adapting to a changing landscape.

Digital Sales

Guide

Implementing Digital Sales: The Playbook

The digital car buying experience has arrived, and it’s here to stay. That means dealers must adapt their processes to meet new digital and hybrid sales scenarios. But implementin…

Customer Experience

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VIDEO

How to Offer Flexibility to Car Shoppers & Maximize Profits

In the premiere episode of the Dealer Advantage video series, Lori Wittman, SVP Dealer Software Solutions, Cox Automotive, and Kevin Frye, Marketing Director for Jeff Wyler Automotive Family, discuss what dealers are doing to successfully implement digital platforms and create the optimal car buying experience.

Marketing
Article

3 Ways Dealerships Are Using Automated Marketing to Boost Results

Since implementing Automotive Marketing Platform powered by VinSolutions, Eide Automotive Group has improved its marketing results and maximized return on its marketing investment.

Digital Sales

Article

Finding Success in a New Age of Digital Sales

2020 was, without argument, the most challenging year in recent memory. So, how can I, or anyone else, wrap their heads around this paradox? One word comes to mind: flexibility.

Digital Sales

Guide

Implementing Digital Sales: The Workbook

You’ve learned how to shift your mindset to adapt to modern sales scenarios and what an optimal digital sales process looks like. Now learn how to make the changes…
Marketing
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Article

How Dealers Like You Are Finding More Opportunities

Even in the most competitive markets, opportunities to sell more cars are out there—if you know where to look. Learn how dealerships across the country are using new strategies to find opportunities.

Digital Sales

Guide

Implementing Digital Sales: Navigating the New Reality

The digital car buying experience has arrived, and it’s here to stay. If traditional, in-person car shoppers are the only customers you’re prepared to sell to effectively, you st…

Digital Sales

Article

Infographic: 3 Reasons Digital Car Buying Is Here to Stay

While the circumstances that led to the rise of digital retailing won’t last forever, many of the changes to the car buying process are here to stay. Read the infographic below to lear…

Digital Sales

Article

Dealer Perspectives on Implementing Digital Sales

In a recent discussion with Chase Abbott and Mark Vickery for CBT News, Jason Tropp, Director of Marketing and IT at Goodwin Motor Group, shared how his dealership has implemented digital retailing to…