According to research from Epsilon, 80% of consumers are more likely to make a purchase when brands offer personalized experiences. So there’s no question of if your dealership should offer shoppers personalized buying experiences, but many dealerships today are left wondering how.
Manually personalizing every email and landing page is complicated, expensive, and simply unrealistic for most dealerships. But innovative dealership marketing tools exist that make personalization at scale possible and profitable.
Watch this short video from Mo Zahabi, AVP of Sales Engineering at Cox Automotive, to learn how marketing automation can make a big difference for your bottom-line results.
See for yourself how Automotive Marketing Platform engages shoppers and boosts results.
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