3m Read Article Does your technology help you take action? We live in a world full of technological widgets. There are as many “solutions” out there as there are potential challenges, and not all of them are created equally. In automotive retail and other industries, many of these solutions deliver up fancy-looking bells and whistles that lack meaningful insights. So many technology solutions today make the path to action unclear. Read More
3m Read Article Overcoming Common Barriers to Personalization Technologies Technology is quickly changing in the retail industry. Are you equipped with the tools needed to give your customers a truly personalized car buying experience? Read More
4m Read News Release VinSolutions and INFINITI ICAR-X App Integration Enhances the Digital Showroom Experience with Merged Databases The integration between INFINITI’s ICAR-X Sales app and VinSolutions Connect CRM, combining the two databases to give retailers unabridged access to key customer information from one centralized source. Read More
2m Read Article How Connect CRM Drives Success at this Michigan Dealership Serra Honda Grandville was able to build on their culture of customer service with a CRM that supports their vision for a great customer experience. Learn more about their positive results using Connect CRM. Read More
1m Read White Paper Technology and the Transformation of Retail As times, technologies and customers change, dealerships must adapt to shifts in customer buying behavior. Today’s customers want a more consultative relationship with their dealership, and one of the keys to providing this experience is leveraging advances in technology. See how artificial intelligence and automation can benefit your dealership. Download White Paper
4m Read Article 3 Steps to Personalizing Your Digital Sales and Marketing Your customers want a car buying journey that’s built around their individual interests. With the right technology, you can collect customer data, identify buying trends, and build a marketing plan that caters to your customers. Here’s more detail on these three important steps to personalizing your marketing efforts. Read More
1m Read Case Study Serra Honda Grandville See how Serra Honda Grandville has used VinSolutions CRM to boost employee performance, including improving data collection, customer communication, and lead-to-appointment ratios. Download Case Study
3m Read Article Get Up Close and Personal with Your Marketing Messages Using customer information in your CRM, you can segment your customers based on common attributes and deliver more personalized, relevant marketing messages. Learn the importance of audience segmentation, the benefits of personalized messaging and how to get started. Read More
5m Read Article 4 Tough Questions to Move Past “Just OK” Dealership CRM Mediocrity might work for some goods and services, but not for a dealership’s customer relationship management system. To determine if your CRM is “just ok,” ask yourself four tough questions about your dealership technology. Read More
3m Read Article Is Your Text Messaging Strategy Meeting Customer Expectations? Texting can dramatically change the way dealerships engage with customers. With the right strategy and the right technology, texting can help improve communications and customer interactions. Read More