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Dealership Resources

Webinars, white papers, guides and more on achieving dealership success.

Topic: Customer Experience — From marketing personalization to process connectivity, learn from our auto retail experts on how to create a car-buying experience that builds customer loyalty.

How Unmatched Integrations Help You Outmatch Your Competition
Article
By Chase Abbott

Intelligent anticipation is the key to success in auto sales. By integrating with Cox Automotive solutions, including customer data from Kelley Blue Book, Autotrader and Dealer.com, Connect Automotive Intelligence gives dealers the insights they need to identify ready-to-buy customers – before the competition can. 

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Overcoming Common Barriers to Personalization Technologies
Article
By Chase Abbott

Technology is quickly changing in the retail industry. Are you equipped with the tools needed to give your customers a truly personalized car buying experience?

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How to Find Hidden Deals with VinSolutions and Car Wars
Webinar

Learn how to uncover more leads and close more deals by leveraging smart technology integrations and implementing a few best practices. Watch the webinar to see how your sales team can find deals hiding in plain sight at your dealership.

Watch the Webinar
Serra Honda Grandville
Case Study

Serra Honda Grandville built a successful dealership based on the fundamentals of good old-fashioned communication (like greeting every customer at the door) and working hard to develop and maintain healthy customer relationships. 

Download the Case Study
Ron Marhofer Auto Group
Case Study

The dealership management team at Ron Marhofer knew the sales group needed a more streamlined online-to-in-store process to deliver the best dealership experience to customers. At the same time, they needed better CRM software data to drive sales coaching opportunities and a clearer understanding of the dealership’s customers. With these must-haves in mind, the dealer group turned to VinSolutions Connect CRM. Upon implementing VinSolutions' CRM, the dealer group gained access to:

Download the Case Study
The Proactive Approach to Inventory Management
Article
By Mo Zahabi

In most dealerships, inventory management is a reactive process. Inventory becomes available, and dealers react by deciding whether that vehicle is a good choice for their lot. But with today’s shrinking margins and plateauing new car sales, today’s most successful dealers are leaving reactive inventory management behind. Learn how to take a PROactive approach at your dealership. 

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How To Convert on the 3 Customer Buying Signals
Article
By Mo Zahabi

We live in an age where technology provides dealerships with an immense amount of data about what customers want—but only if they read their buying signals correctly. The most successful dealers are indeed the proactive ones. For dealerships that use their CRMs religiously and enforce the process, all customer data that is needed to be successful is available in the tool. Learn how to convert on the three customer buying signals.

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Make the Most of Your Customers’ Wish Lists
Article
By Mo Zahabi

Good inventory management is all about having the cars your customers want. With the right tools and strategies, you can get the necessary insights into what customers want and how to deliver that perfect vehicle to them.

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