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Home / Resources / Page 18

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VIN19-0034_Serra_Honda_Case_Study_Case_study-LP_Images_CP_image_v1

Case Study

Serra Honda Grandville

See how Serra Honda Grandville has used VinSolutions CRM to boost employee performance, including improving data collection, customer communication, and lead-to-appointment ratios.

Download Case Study

VIN19-0027_Vin-Blog_Customer-Segmentation-Blog_600x336_v1

Article

Get Up Close and Personal with Your Marketing Messages

Using customer information in your CRM, you can segment your customers based on common attributes and deliver more personalized, relevant marketing messages. Learn the importance of audience segmentation, the benefits of personalized messaging and how to get started.

544789_VIN_Ok_is_not_OK_blog_v1_cm

Article

4 Tough Questions to Move Past “Just OK” Dealership CRM

Mediocrity might work for some goods and services, but not for a dealership’s customer relationship management system. To determine if your CRM is “just ok,” ask yourself four tough questions about your dealership technology.

Texting1-2

Article

Is Your Text Messaging Strategy Meeting Customer Expectations?

Texting can dramatically change the way dealerships engage with customers. With the right strategy and the right technology, texting can help improve communications and customer interactions.

VIN19-0027_Vin-Blog_AI-Vocab-Blog_600x336_v2

Article

Understand the Terms behind the Tech: Key AI Phrases

To understand how artificial intelligence can help your dealership, you should understand what artificial intelligence and other key related concepts mean.

VIN19-0031_Vin_Blog_Ai-Myths_600x336_v1

Article

Debunking the Myths behind Artificial Intelligence

With unsettling science fiction as a backdrop, it’s easy to see people are businesses are wary of artificial intelligence. But with myths and fears about artificial intelligence come opportunities for those dealerships willing to discover the truth.

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Article

Podcast: Adjusting CRM Processes to Improve Profitability

Adjusting CRM processes regularly represents a great opportunity for improving efficiency, productivity and ROI. Listen to this podcast and learn more about the importance of up-to-date CRM processes and key actions to take when revisiting your processes.

Listen to the Podcast

April-4-2019-Blog

Article

Spring Cleaning for Your CRM

Spring cleaning isn’t just for the storage shelves in your garage. Most dealership CRMs’ data, processes and training could use a good spring cleaning too.

buyer-enablement-blog-update

Article

How to Find the Right CRM for Your Dealership

Finding the right CRM to help you manage your customer relationships requires some research. To get the most out of your CRM investment, get to know your customers communication preferences, your new CRM provider and your unique business needs.

crm_prospect_ebook

Guide

How a new CRM can save the day at your dealership

If you’re getting serious about choosing a new CRM, you need to ask providers some serious questions about Performance Management. Find out why a Performance Manager can make or break your CRM success.

Download The Guide

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