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Dealership Resources

Webinars, white papers, guides and more on achieving dealership success.

Type: Article

3 Steps to Personalizing Your Digital Sales and Marketing
Article
By Mo Zahabi

Your customers want a car buying journey that’s built around their individual interests. With the right technology, you can collect customer data, identify buying trends, and build a marketing plan that caters to your customers. Here’s more detail on these three important steps to personalizing your marketing efforts.

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How to Overcome Inventory Challenges and Finish 2020 Strong
Article

With Labor Day in the rearview, your dealership is likely saying farewell to long, summer days and ready to take on the next big challenge. Yet, as 2020 rounds the corner and heads into the final stretch, many dealers are looking at nearly empty lots and (still) low foot traffic on the sales floor. 

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Pro Tips From the Field: Retail Sales Transformation
Article

Dealers have done a great job transforming their sales model from the traditional, in-person environment to a fully immersive, digital retail experience in an extremely short amount of time. Savvy dealers lead the way in reimagining retail automotive with a total transformation of new initiatives for their sales teams, even launching new technologies for the entire business virtually along the way. In short, it’s been one heck of a year!

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How to Find the Right CRM for Your Dealership
Article
By Mark Vickery

Finding the right CRM to help you manage your customer relationships requires some research. To get the most out of your CRM investment, get to know your customers communication preferences, your new CRM provider and your unique business needs.

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Our Team in the News
Article
By Caroline Murray

With all the news out there these days, it’s easy to miss must-read articles. So we’ve curated some of the best stories from the past couple of weeks – ones featuring our team members! Check out the interesting insights in the news from the VinSolutions team.

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Dealership Case Study: Connect Automotive Intelligence Boosts Results
Article
By Caroline Murray

With the help of VinSolutions Connect CRM, Mohawk Honda has been able to provide a positive, personalized buying experience for each customer, despite the challenges that come with a growing business and an abundance of customer data.

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What AI Really Means for Car Dealerships
Article
By Chase Abbott

As customers complete more of their car buying journey online, the potential benefits of artificial intelligence to dealerships are significant. Learn how implementing the right AI solution can increase sales, boost productivity and improve the customer experience. 

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CRM Strategies to Drive Dealership Success in 2019
Article
By Mark Vickery

In most cases, poor utilization of the CRM and the resulting poor data quality are the underlying reason why many dealerships do not realize their true potential. With 2019 just around the corner, it will be critical for dealerships to take a closer look at how their staff are utilizing the CRM.

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