Topic: CRM Utilization — A CRM will only help your dealership if you actually use it. Get actionable insights from our experienced team of experts on how to make the most of this sophisticated tool – and improve your ROI.
Case Study

Ron Marhofer Auto Group

The dealership management team at Ron Marhofer knew the sales group needed a more streamlined online-to-in-store process to deliver the best dealership experience to customers. At the same time, they…
Article

It’s Time to Shift to a Single View

Today’s most successful dealers have transformed operations across their business see each customer as what they really are: one person. There are three major reasons for shifting your operation…
Article

Are Your Customers Feeling the Love?

Whether you think Valentine’s Day is the most romantic holiday of the year or an elaborate scheme by greeting card companies, it is upon us. We spend this time of year showing our loved ones we…
Article

The True Cost of Duplicate Data Entry

Many dealers understand that double entry of data is happening in their business. But most dealers fail to recognize the extent of the damage it is causing to their bottom line. With every additional…