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Our Team in the News
With all the news out there these days, it’s easy to miss must-read articles. So we’ve curated some of the best stories from the past couple of weeks – ones featuring our team member…
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Type: Article
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Spotlight on Employee Success: Trainer John Evans
At the foundation of the success of our business, and our clients’ businesses, is the success our team members. Our team is made up professionals with unique experiences in and perspectives on t…
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Are You Making a Top 5 CRM Mistake
Many times, dealers are disappointed in their customer relationship management system. Despite investment in a CRM, many dealers still don’t hit the numbers they wanted or see the operational im…
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6 Steps to Buying the Perfect Dealership Software
I’ve been in the automotive business for years, on both the retail and software sides, so I know that choosing dealership software is a big decision. But if you can help customers buy the right…
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A Formula for Dealership Success Despite Shrinking Margins
We’re coming off of a few great marketing and sales years, so you might not feel it yet, but vehicle sales are trending downward and dealerships profit margins already have begun to compress. It…
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Five Key CRM Utilization Metrics
You know your dealership’s CRM is a key part of winning sales — but how well are you using it? It’s a question easier asked than answered, but it’s worth making the effort to f…
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Face – and Defeat – the Ugly Truth with the CRM
It’s an ugly truth in our industry – customers don’t like the car-buying process. According to a 2015 Autotrader Car Buyer of the Future Study, less than 1 percent of consumers like…
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How to Get the Most Out of Customer Data by Using the Personal Touch
The auto industry is blessed with an abundance of data that can help us do our jobs better. But there are too many situations where that data is not used effectively – and customers’ expec…
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Investing in a Generation of Learners
Today, more than one in three workers are millennials, and by 2025, millennials will make up 75% of the workforce. As digital natives and self-starters, millennial employees are primed to embrace your…