3m Read Article Training Your Team: Take the Lead in Digital Sales As more customers shop for cars online, today’s technologies can help you collect a wealth of information about each shopper. But how do you train your team to separate the serious buyers from the passive browsers? With a little training, your dealership can separate itself from increasing competition for online customers. Read More
3m Read Article Training Your Team: Use Technology and Meet New Digital Demands As the road to the sale takes a turn toward technology, it’s important for dealers to shift gears and start training their teams to drive efficient digital processes. Training (or retraining) your employees on your software is the first critical step to success in the new digital sales environment. Read More
1m Read Guide The Ultimate Guide to Modern Sales Training Download this eBook to get resources and strategies for training your staff. You’ll learn how to get your team up to speed on your new digital sales processes and equip them with the tools they need to succeed. Download The Guide
5m Read Article Adapt to the New Selling Environment with Digital Retailing and Artificial Intelligence Chase Abbott, Vice President of Sales for VinSolutions and Dealer.com, recently joined the team at Dealer News Today to talk about how dealers are adapting to a changing landscape. Read More
1m Read Article How to Implement and Optimize a Digital Sales Experience Facilitating digital car sales is no longer a question of “if” or “when,” but “how.” Here are key action items for implementing and optimizing a digital sales experience. Read More
1m Read Article Better Data. Better Leads. Better Deals. When car shoppers search online, they leave behind a trail of valuable information about their intents. And with the right tools, your dealership can identify the power in those buying signals. Read More
1m Read Article How Dealers Like You Are Finding More Opportunities Even in the most competitive markets, opportunities to sell more cars are out there—if you know where to look. All sales start with a lead, but not all leads start with a submitted form. If you’re waiting for a customer to submit a form or call your store before you reach out to them, you might be Read More
5m Read News Release Vinessa Allows Salespeople to Lean on Tech to Maximize Sales Opportunities Without Maxing Out Dealership Resources VinSolutions’ AI-powered, CRM-integrated virtual assistant, allows salespeople to prioritize their time more efficiently thanks to the ability to vet leads by providing human-like customer engagement at the early stages. Read More
4m Read Article Dealer Perspectives on Implementing Digital Sales In a recent discussion with Chase Abbott and Mark Vickery for CBT News, Jason Tropp, Director of Marketing and IT at Goodwin Motor Group, shared how his dealership has implemented digital retailing to adapt to changing customer expectations. Read More
5m Read Article Data-Driven Tips for Selling to Every Generation from Gen Z to Baby Boomers Every customer is different, but their age can tell you a lot about how they might prefer to approach buying a car. Since the start of the pandemic, some key generational differences have emerged in reasons for delaying vehicle purchases and adjusting vehicle price range. Being aware of these generational nuances is one way to get ahead in this tight market. Read More