Connect CRM

Make every connection count.

The Challenge: With margins shrinking and the market tightening, it’s more difficult than ever for dealers to meet sales and profitability goals – while creating a positive, personalized customer experience that builds retention.

How We Solve It: Connect CRM integrates dealership processes and tools to deliver a single view of the customer. With customizable processes and powerful automation, Connect CRM streamlines the car-buying process and gives dealers more time to make their customer connections count.

Watch In Action: Hear how Liza Borches, CEO of Carter Myers Automotive in Charlottesville, Virginia, used Connect CRM to improve customer experience and increase her dealership’s closing rate.
Watch the Video

What Makes Us Different?

Partners in Performance

Maximize your CRM utilization with regular consultations with your Performance Manager, a dedicated advisor with automotive retail expertise and partner in your dealership’s success.

Flexible, Customizable Processes

Enable your salespeople with a CRM that works for you with flexible, change-as-needed processes and automation. Update your CRM processes to fit your business – however you need to, whenever you need to, without breaking existing tasks and leads.

Integrations with Insight

Experience the efficiencies created by a CRM that integrates with solutions across the Cox Automotive family. Embrace the power of a database that pulls from multiple sources of critical customer data, including service scheduler Xtime and inventory manager vAuto. Work smarter, not harder.

Product Features

Get your sales team out from behind the computer with Connect Mobile - Connect CRM in the palm of your hand.

Connect with customers – anytime, anywhere

Get your sales team out from behind the computer with Connect Mobile, the mobile app that enables your team to provide a better buying experience by updating customer information from their smart phone – without ever leaving the customer’s side.

Drive decisions with data

Make informed decisions faster and easier with fully customizable reports. Review key metrics for your entire store with custom data visualizations, and see your group-level metrics in one report with Enterprise Reporting & Analytics.

Make connections count

Create automated, targeted marketing campaigns that deliver timely, high-value sales and service offers to your customers using Connect Campaigns, TargetPro and TargetPro+.

Safeguard sensitive info

Reduce security risks created by stray paperwork with Document Library, which allows you to capture driver’s licenses with your mobile phone’s camera and centralize those documents in the customer record in Connect CRM.

Automate database maintenance

Clean up the dirty data hiding in your database with Data Appends, which automatically updates customer records with current contact information and reconciles duplicate customer records.

Hold your staff accountable

Log, record and review every customer call with Call Tracking, to drive accountability among your staff and satisfaction with your customers.

OEM Program Participation

Connect CRM is OEM-certified by every major manufacturer. This certification is constantly updated, so you can be confident that you're always compliant with your automotive manufacturer's guidelines.

Related Content

Guide

Building Better Connections

How do today's most successful dealers stay ahead? They measure their performance on a monthly basis, and manage their teams accordingly. Research done by VinSolutions indicates five specific metrics make dealers win more customers and close more deals. And you can measure all of them in your CRM. Download our free, printable guide to see how you stack up against best-in-class dealers.

Download the Guide

Case Study

Ron Marhofer Auto Group

The management team at Ron Marhofer knew the group needed a more streamlined online-to-in-store process to deliver the best customer experience, and better CRM data to drive coaching opportunities and clearer understanding of their customers. Download the case study to learn how VinSolutions Connect CRM elevated the customer experience and helped drive sales.

Download the Case Study