Atlantic Auto Group  

Staying Top of Mind with Automotive Marketing Platform 

Automated, personalized outreach helped Atlantic Auto Group influence 469 vehicle sales in one year while keeping customers engaged and loyal—90% were reengaged by AMP.

Atlantic Auto Group, a multistore dealership in New York, uses Automotive Marketing Platform (AMP) to stay top of mind and maintain customer loyalty. The result: measurable lift in sales, engagement spikes from creative promotions, and a cost effective channel that outperforms traditional advertising.  

Learn how theme based campaigns and core tactics like complimentary oil changes and inspection reminders outperform generic price blasts, driving sales and service revenue.  

Key results¹ include: 

• 469 vehicle sales influenced by AMP (Aug 2024–Aug 2025).

• 90% of purchasers were reengaged by AMP.

• 250 calls in 15 minutes from a “Breakfast with Santa” campaign.

“AMP costs less than a local newspaper ad—
and delivers way more value. It’s a nobrainer.“

Sandra Dellolio, Internet Director, Atlantic Auto Group

1. Based on the experiences of one dealership, Atlantic Auto Group, Automotive Marketing Platform data showed AMP sales influence on 469 vehicles salesfrom August 2024–August 2025.