4m Read Article 3 Steps to Personalizing Your Digital Sales and Marketing Your customers want a car buying journey that’s built around their individual interests. With the right technology, you can collect customer data, identify buying trends, and build a marketing p… Read More
3m Read Article Get Up Close and Personal with Your Marketing Messages Using customer information in your CRM, you can segment your customers based on common attributes and deliver more personalized, relevant marketing messages. Learn the importance of audience segmentat… Read More
