Are You Asking the Right Questions About CRMs?

Before you choose a new CRM, consider some key criteria.

If you’re in the market (or even thinking about being in the market) for a new dealership CRM, you know there are lots of factors to consider. But understanding and evaluating all those factors is easier said than done. In our Key CRM Considerations guide, we provide strategies for CRM evaluation that help ensure you find the tool that is right for your business. The guide covers the importance of knowing your customers, your providers and yourself when choosing a CRM, covering key considerations including:
  • Technology requirements and integrations
  • Process compatibility
  • Data and insights
  • Service and support
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