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Dealership Resources

Webinars, white papers, guides and more on achieving dealership success.

Making the CRM the Hub of All Customer Communications
Article
By Chase Abbott

To provide customers with the experience they want, the CRM has to be the hub of all customer communications. Only tracking emails or checking the box that you made a phone call won’t cut it.

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Understand the Terms behind the Tech: Key AI Phrases 
Article
By Mo Zahabi

To understand how artificial intelligence can help your dealership, you should understand what artificial intelligence and other key related concepts mean.

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Podcast: The Challenges and Opportunities of Dealership Staffing
Article
By Caroline Murray

Improving dealership culture and employee retention creates an opportunity not only to reduce costs, but also to improve the customer experience – which will ultimately drive more sales. Learn more in this podcast featuring Chase Abbott.

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Is your CRM delivering for your dealership?
Article
By Mark Vickery

The signs of an underutilized or underperforming CRM include poor email communication, poor lead management and poor campaign management. Find out whether your CRM is delivering for your dealership.

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What can artificial intelligence do for your dealership?
Article
By Caroline Murray

Artificial intelligence might be the next leap forward in auto sales. But until dealerships learn exactly how it can improve business, it’s just another industry buzzword. Learn what automotive software veterans, Mo Zahabi and Chase Abbott, think about how artificial intelligence can improve customer experience and employee morale at your dealership.

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Debunking the Myths behind Artificial Intelligence
Article
By Mo Zahabi

With unsettling science fiction as a backdrop, it’s easy to see people are businesses are wary of artificial intelligence. But with myths and fears about artificial intelligence come opportunities for those dealerships willing to discover the truth.

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What Artificial Intelligence Can (and Can’t) Do for Your Dealership
Article
By Mo Zahabi

While Hollywood’s interpretations of artificial intelligence are entertaining to watch, they have left some misconceptions about the technology as it finds its way to dealerships. What can artificial intelligence deliver? What’s the reality and what’s the hype? Read on for more info on what AI can and can’t do.

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Is Your Text Messaging Strategy Meeting Customer Expectations?
Article
By Mark Vickery

Texting can dramatically change the way dealerships engage with customers. With the right strategy and the right technology, texting can help improve communications and customer interactions.

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