VinSolutions Company News

VinSolutions Announces Continued Growth and Strategic Development

Wed, 09 Jun 2010 19:00:00 GMT

VinSolutions, Automotive software provider, is excited to announce a 129% increase in sales revenue during the first quarter of 2010. VinSolutions has achieved this growth with its integrated CRM, ILM, Inventory, Website and Marketing Services.

Overland Park, Kansas – June 9, 2010- VinSolutions, Automotive CRM and software provider, is excited to announce a 129% increase in sales revenue during the first quarter of 2010. VinSolutions has achieved this growth through continued development of its integrated automotive CRM, ILM, Inventory, Website and Marketing Services.

The company’s software suite of solutions work together to market to and attract prospects, encourage internet or phone inquiries, set appointments, ensure showroom floor appointments, all the way through the sales process to satisfied, desked customers. The mission of the VinSolutions suite of services is to Find, Sell and Keep customers for its dealership base.

DMS Bi-Directional Integration

The DMS relationship has been an integral aspect in ensuring that all the features of an Automotive CRM and software service can be utilized to the fullest extent.

“VinSolutions growth has been advantaged by its bi-directional integration with the four major DMS providers. This bi-directional integration ensures full functionality of the CRM and suite of software services.” Doug Kinney, CEO VinSolutions

CRM, ILM, Inventory, Website and Marketing Services solutions incorporate together to produce a single solution that maximizes all the data within a dealership while replacing many vendors.

OEM Relationships and Dealer Enhancements

VinSolutions customer base continued to grow at record rates for the first quarter 2010. OEM relationships and product enhancements have combined to show VinSolutions commitment to the dealership’s desires and the industry needs.

The company has continued to add to its OEM relationships through certifications or preferred provider status with Honda and Mazda.

Matt Watson, CTO of VinSolutions credits his customer base for the ideas and basis for continued improvement. “VinSolutions has released over 140 product enhancements this quarter alone, with the majority of the enhancements derived from dealer input and requests.”

Whether looking for a CRM, ILM, Inventory, Website, Marketing Services or a full suite of services, VinSolutions will continue to provide dealerships with exceptional services that help you Find, Sell and Keep customers.

ABOUT VINSOLUTIONS (http://www.vinsolutions.com )
VinSolutions consolidates data from all areas of the dealership to enhance the dealer’s external marketing and internal dealership management. An industry-leading developer of Internet-based desking, automotive CRM and Internet lead management (ILM) software, VinSolutions helps dealers attract, sell, satisfy and retain their customers more profitably. In addition to CRM, ILM and Inventory control products, VinSolutions builds custom SEO optimized dealership Web sites, mobile Web sites, uploads and brands inventory photos and videos. VinSolutions addresses the opportunity exposed through the seven profit leaks in a dealership through proven, best practice training, consulting services, and valuable customer support ensure our client’s success. Fully integrated data is available across entire organizations through enterprise edition from anywhere an Internet connection is available and can be viewed from any smart phone. VinSolutions is a Microsoft partner; is Mazda, GM, Ford, Chrysler, Honda, Hyundai, Acura, Mazda, Toyota, Subaru, Volkswagen and Audi approved or certified vendor, and has working relationships, alliances and integrations with several automotive software service providers such as, but not limited to, Kelley Blue Book, Black Book, Galves, NADA, CARFAX, R.L. Polk, AIS Rebates, KnowMe, ADP, AutoSoft, Arkona, Autodata, RouteOne, Reynolds and Reynolds and DealerTrack.

VinSolutions Becomes an Approved Vendor of ADP’s Third Party Access Program

Thu, 04 Mar 2010 14:10:00 GMT

VinSolutions announced today the successful completion of the approval process of the Third Party Access Program of the Dealers Services Group of Automatic Data Processing, Inc. (ADP).

Overland Park, KS March 3, 2010 – VinSolutions announced today the successful completion of the approval process of the Third Party Access Program of the Dealer Services Group of Automatic Data Processing, Inc. (NASDAQ: ADP).

VinSolution’s MotoSnap CRM is the perfect fit for all dealerships because it was created and designed by experts and professionals from automotive sales. Previous dealership owners, general managers, finance directors and salespeople combined their expertise to create this comprehensive automotive CRM software system. MotoSnap CRM makes it easy to manage your personnel, maximize your lead proficiency, and monopolize your marketplace. MotoSnap integration offers:

Real-time bi-directional integration points of data
Cooperative monitoring and troubleshooting
Online tools providing information on dealer specific programs and outstanding issues

ADP’s Third Party Access Program provides an open, secure, and integrated channel for Third Party vendors wanting access to the Dealer Management System. ADP currently has over 100 Third Party application providers participating in its Third Party Access Program.

“We really appreciate the support from ADP to get the Access we needed completed. With this new level of data capabilities we can continue to advance our solutions to support our dealers needs and requests further than another solutions found in automotive today anywhere. This new relationship creates a significant advantage for both ADP’s customers and ours to maximize their data to the fullest!” Doug Kinney, CEO for VinSolutions.

“ADP has always understood that dealerships own their data and enjoy having choices on how best to share and utilize that data with others. Accordingly, our continuing goal is to offer an open, secure and integrated Dealer Management System (DMS). That is why we are excited to have VinSolutions be part of our Third Party Access Program,” states Howard Gardner, Vice President for ADP Dealer Services.

VinSolutions Integrates Access to Carfax

Fri, 19 Feb 2010 14:00:00 GMT

VinSolutions, automotive CRM, ILM and software provider, has integrated access to Carfax across its Motosnap platform.
February 19, 2010 -- VinSolutions, automotive CRM, ILM and software provider, has integrated access to Carfax across its Motosnap platform.

This enhancement helps streamline the dealer’s used car operations and provides the ultimate convenience to its sales staff. Users can access their Carfax account to view and purchase Carfax Vehicle History Reports all within the VinSolutions’ application.

“VinSolutions and Carfax’s integration has allowed me to integrate my services in one easy to use web interface, saving me time and money.” Greg Jenson COO, Ballweg Automotive Group.

Once a Carfax Report is purchased, vehicle history highlights from Carfax are added to the dealer’s Web site listing. Online shoppers see important information right on the vehicle details page such as ownership history and if any accidents were reported to Carfax. In addition, visitors can view the Carfax Report for free with a single click of the mouse.

“Our dealerships find the Carfax integration not only a timesaver, but a differentiation for the web based customer.” Sean Stapleton Executive Vice President, VinSolutions.
For more information, visit www.vinsolutions.com.

About VinSolutions (http://www.vinsolutions.com)
An industry-leading developer of Internet-based desking, customer relations management (CRM) and Internet lead management (ILM) software, VinSolutions provides 24/7 dealership sales and marketing information to their clients anywhere Internet access is available. In addition to automotive CRM, ILM and Inventory control products, VinSolutions builds custom dealership Websites, uploads inventory photos, offers their clients quality training and consulting services, as well as valuable customer support. VinSolutions is Honda, GM, Ford, Chrysler, Subaru and Audi certified and has working relationships, alliances and integrations with several automotive software service providers such as Kelley Blue Book, Carfax, AutoSoft, Inc., Autodata, RouteOne and DealerTrack.

About Carfax (www.carfax.com)
Millions of used car buyers and sellers each year rely on Carfax, the most trusted provider of vehicle history information. Using the unique 17-character vehicle identification number (VIN) found on vehicle dashboards and title documents, Carfax instantly generates a detailed Vehicle History Report on any used car or light truck. Carfax Vehicle History Reports™ provide valuable information that helps used car buyers and sellers make better decisions. For more information or to become a Carfax-subscribing dealer, visit www.carfaxonline.com.

Sean Wolfington agrees to serve as Chairman of the Board of VinSolutions

Sun, 14 Feb 2010 14:46:00 GMT

Overland Park, Kansas –February 14, 2010 – Sean Wolfington has agreed to serve as Chairman of the Board of VinSolutions, the industry leading automotive “Dealership Marketing System” that helps retailers attract, sell and retain more customers profitably.

Overland Park, Kansas –February 14, 2010 – Sean Wolfington has agreed to serve as Chairman of the Board of VinSolutions, the industry leading automotive “Dealership Marketing System” that helps retailers attract, sell and retain more customers profitably.

“We asked Sean to join our board because of his vision and his unique experience leading some of the most successful marketing and consulting companies in the industry,” said Doug Kinney, CEO of VinSolutions.

Wolfington co-founded and led Cyber Car and Automark (sold to Reynolds and Reynolds in 2001) and BZ Results (sold to ADP in 2006). Wolfington currently owns Tier 10 and Level 5 Marketing and serves on the board of the Lumen Institute.

“After I saw the power of their all-in-one system to do everything a dealer needs I had to get involved. Their system reminds me of Apple, because they revolutionized the automotive technology market the way apple revolutionized the mobile market,” said Wolfington.

VinSolutions offers retailers one platform that integrates all of the tools they need to run their business and it integrates with all the main DMS systems including ADP, Reynolds, AutoSoft and Arkona. “I was spending too much to 15 different companies that did not integrate and now I pay 75% less for one system that does it all and more,” said Todd Crossley from Crossley Ford, the #1 Ford retailer in the Kansas City Market. “Now I have one system that does everything from managing my internet marketing to desking and financing in one system that is easy to use.”

“We work tirelessly so we continue to have the best technology in the industry and we invited Sean to join our team because we want to have the best team in the industry,” said Mike Dullea, co-founder and COO.

About VinSolutions (www.vinsolutions.com)

VinSolutions has the leading “Dealership Marketing System” that helps retailers attract, sell and retain more customers profitably. Their “all-in-one” sales and service marketing system includes digital marketing, search marketing, online advertising, social media marketing tools, websites, internet lead management, CRM (Customer Relationship Management), Sales force automation, Sales Management and Desking, Appraisal, Finance, Used Vehicle Marketing and Market Pricing, Inventory Management and Distribution, Hand held inventory marketing tools, window stickers, automated video tours, Loyalty Management and Targeted marketing with email, text, direct mail and telemarketing services. The “Dealership Marketing System” has complete mobile integration and is accessible from any mobile phone that has access to the internet including both blackberry’s and iPhones. VinSolutions Dealership Marketing System is installed by their strategic consulting team who specializes in retail strategy and process training for large dealer groups and individual dealerships. VinSolutions is certified by Honda, GM, Ford, Chrysler, Subaru and Audi and integrates with ADP, R&R, AutoSoft and Arkona. Vin also has alliances and integrations with Kelley Blue Book, CarFax, Autodata, RouteOne and DealerTrack.

About Sean Wolfington

Sean Wolfington, Chairman and CEO of The Wolfington Companies, is an entrepreneur with businesses in the marketing, technology, real estate and entertainment industries. Wolfington founded some of the leading automotive marketing and consulting companies in the industry – Automark and Cyber Car (sold to Reynolds and Reynolds in 2001) and BZ Results (sold to ADP in 2006). BZ Results was recognized as the “Innovative Company of the Year” for pioneering digital marketing in the automotive industry and enabling billions of dollars of retail sales over the Internet. At the age of 34 Wolfington was a finalist in Ernst & Young’s “Entrepreneur of the Year Award” which was won by Wayne Huizenga, founder of Blockbuster and Autonation, the previous year.

Wolfington currently owns two leading automotive marketing companies; Tier 10 specializes in working with large dealer groups and Level 5 marketing specializes in working with regional advertising associations. Both organizations help retailers implement results-oriented marketing strategies that increase market share and profitability by building the brand, attracting more hi-quality opportunities, improving sales and service revenues, and increasing customer satisfaction and loyalty.

Wolfington will serve as chairman of the board of VinSolutions, the pioneer of the market leading “Dealership Marketing System” that helps retailers attract, sell and retain more customers profitably.

Media Contact:
Sharon O'Connel

SOconnell@L5Digital.com
mobile: 301-437-3644

VinSolutions achieves record business sales, business partnerships, and growth milestones in 2009

Fri, 04 Dec 2009 15:00:00 GMT

Automotive CRM and software provider, VinSolutions, achieves record growth with new business, major milestones, and expanded team.

Overland Park, KS, December 12, 2009 -- VinSolutions, Automotive CRM and software provider, announces a 112% increase in new business sales revenue over last year. VinSolutions has achieved this growth by offering a comprehensive automotive CRM, ILM and website solution.

VinSolutions’ CRM reaches beyond the traditional solution by integrating CRM services with award winning websites, search engine optimization services (SEO), internet lead and inventory management, credit applications, marketing solutions, appends services and innovative desking tools.

“We expect to see similar exponential growth rates as we have experienced for the last year for at least the next 36 months. We feel our best in class feature sets and no contract approach has changed the industry forever. With the help of our customers and consultants we see our current competitive advantages to increase. The dealers deserve and need the most advanced software they can get. VinSolutions is the most advanced and feature rich automotive software a dealer can buy.” Sean Stapleton, Executive Vice President of Sales.

Business Partnerships
While VinSolutions customer base grew at record rates in 2009, the company signed major integration agreements with leading industry partners, including DealerTrack Arkona DMS, DealerTrack , Inc., CARFAX, Galves, AIS Rebates, ADP, BlackBook, NADA, and DME a JM Family Enterprise. As well as becoming a certified partner or preferred provider of Honda, Acura, GM, Chrysler, Subaru, Volkswagen and Audi.

Growth Milestones and Expanded Reach
VinSolutions is supporting this growth by ramping up staff and expanding locations.

In addition to new sales leadership, the company has acquired the services of several industry leaders. Kendall Billman, Director of Interactive Marketing, is a leading expert in automotive website development, SEO and SEM internet marketing. Katherine Donovan, Director of Account Development has 15 years of experience in automotive with a focus on loyalty through direct marketing, data analytics and internal dealership processes.

In order to enhance the services provided, VinSolutions has improved its dealership touch points with new satellite locations. Opening a new location in Minneapolis, Minnesota, and is scheduled to open a new office in Dallas, Texas first quarter of 2010.

Whether looking for a CRM, ILM, Website or full suite of services, VinSolutions will continue to provide dealerships with exceptional service and innovate solutions that shorten the distance between a dealer and their customer.

About VinSolutions (http://www.vinsolutions.com)- NADA Booth 2607:
An industry-leading developer of Internet-based desking, customer relations management (CRM) and Internet lead management (ILM) software, VinSolutions provides 24/7 dealership sales and marketing information to their clients anywhere Internet access is available. In addition to automotive CRM, ILM and Inventory control products, VinSolutions builds custom dealership Websites, uploads inventory photos, offers their clients quality training and consulting services, as well as valuable customer support. VinSolutions is Honda, GM, Ford, Chrysler, Subaru and Audi certified and has working relationships, alliances and integrations with several automotive software service providers such as Kelley Blue Book, CarFax, AutoSoft, Inc., Autodata, RouteOne and DealerTrack

VinSolutions Certified as American Honda Motor Co., Inc. Approved Vendor

Wed, 28 Oct 2009 13:00:00 GMT

VinSolutions has become a Certified Honda Approved Vendor, providing seamless and secure electronic data systems to receive and report on lead activity to Honda and Acura dealers.

Overland Park, KS October 28, 2009 -- VinSolutions announced today they have completed an agreement with American Honda Motor Co., Inc. to become an approved vendor. VinSolutions CRM/ILM system will be providing an integrated Lead Management program that will have a secure connection for management of American Honda to fully integrate their customer leads quickly and efficiently.

“We made enhancements to our system to ensure we met or surpassed Honda’s approved vendor standards” said Doug Kinney, CEO of VinSolutions. “This collaborative effort between VinSolutions, Honda and their dealers will ensure rapid response times and better lead maximization proficiency.”

With becoming an approved vendor for American Honda we are delivering to the dealers who choose VinSolutions as their CRM/ILM provider, the ability to maximize lead proficiency by receiving high-quality leads from the factory in real time, facilitating rapid response times. Using the integration capabilities between inventory, ILM and CRM systems available through VinSolutions, a dealership’s sales staff will be able to send e-mails, vehicle brochures, set appointments and schedule customer follow-up activities with ease.

About VinSolutions (http://www.vinsolutions.com)
An industry-leading developer of Internet-based desking, customer relations management (CRM) and Internet lead management (ILM) software, VinSolutions provides 24/7 dealership sales and marketing information to their clients anywhere Internet access is available. In addition to automotive CRM, ILM and Inventory control products, VinSolutions builds custom dealership Websites, uploads inventory photos, offers their clients quality training and consulting services, as well as valuable customer support. VinSolutions is Honda, GM, Ford, Chrysler, Subaru and Audi certified and has working relationships, alliances and integrations with several automotive software service providers such as Kelley Blue Book, CarFax, AutoSoft, Inc., Autodata, RouteOne and DealerTrack.

VinSolutions Appoints Sean Stapleton Executive Vice President of Business and Sales Development

Tue, 18 Aug 2009 13:00:00 GMT

Sean Stapleton joins the VinSolutions team as Executive Vice President of Business and Sales. Mr. Stapleton will focus his expertise on acquiring national accounts, working with OEMs and VinSolutions’ strategic partners. In the past Stapleton worked as Vice President of National Accounts and Vice President of Automotive Sales for Who’s Calling, and was co-founder of Visible Customer.

Overland Park, KS (Vocus/PRWEB ) August 18, 2009 -- VinSolutions today announced Sean Stapleton’s appointment as Executive Vice President of Business Development and Sales. Chief among Stapleton’s responsibilities are the creation and enrichment of relationships between VinSolutions and large consolidated auto dealer groups, OEMs and strategic partners. Current customers and strategic partners can expect accelerated distribution of new VinSolution services as a direct result of Stapleton’s efforts.

Based in Minnesota, Stapleton expands VinSolutions’ client services by working hand-in-hand with dealers and their customers to bring true customized solutions. He reports directly to Vin Solutions’ CEO, Doug Kinney. “Sean brings a wealth of knowledge and over 10 years of automotive industry experience to his new position. He is one of the best sales executives I have ever seen, and I’m excited to have him join our team,” Kinney said.

Stapleton entered the automotive software industry by co-founding IMS, which was later acquired by Who’s Calling. He worked as Vice President of National Accounts and as Vice President of Automotive Sales for Who’s Calling, where he defined market expectations for the emerging Call Measurement and Monitoring industry. He later co-founded and established Visible Customer as an automotive market brand.
Stapleton stated, “The need in the automotive industry has never been greater for solutions that dramatically reduce marketing costs and improve customer response. VinSolutions is extremely well positioned to help dealers overcome these unique challenges; it’s a virtual dealership in a box. I’m thrilled to be part of the VinSolutions team and carry this message to the marketplace.”

Stapleton is a key component in executing the next step in VinSolutions’ evolution: making the industry aware of its successes and new solutions. According to Mike Dullea, VinSolutions’ CSO, “Sean is the perfect person to spread the word. There is no other company that can compare feature to feature and beat VinSolutions. Our customized desking tool is in one of the most elite and successful Lexus stores in the nation. Fifteen of the top 50 performing Ford dealers use our system for their CRM, ILM, desking, and inventory needs, and our products are about a third the cost of our competitors’ product lines.” Dullea went on to say, “When Sean shows our customers the incremental money and results our products provide, it will be obvious why VinSolutions doesn’t need contracts to keep our business relationships strong."

ABOUT VINSOLUTIONS (www.vinsolutions.com)
An industry-leading developer of Internet-based desking, automotive CRM and Internet lead management (ILM) software, VinSolutions provides 24/7 dealership sales and marketing information to their clients anywhere Internet access is available. In addition to CRM, ILM and Inventory control products, VinSolutions builds custom dealership Web sites, uploads inventory photos, offers their clients quality training and consulting services, as well as valuable customer support. VinSolutions is a Microsoft partner, is GM, Chrysler, Subaru and Audi certified and has working relationships, alliances and integrations with several automotive software service providers such as Kelley Blue Book, CARFAX, AutoSoft, Inc., Autodata, RouteOne and DealerTrack.

VinSolutions Releases Advanced Desking Module

Thu, 02 Jul 2009 06:00:00 GMT

VinSolutions’ Advanced Desking module eliminates the need for opening multiple applications in order to work a car deal. In addition to single screen access the enhanced desking system allows sales managers to create and save multiple sales scenarios for each of their customers; to switch easily between lease and purchase deals; and to have the complete history of every deal available at the click of their mouse.

Overland Park, KS, July 2, 2009 – VinSolutions today released their Advanced Desking module. Developers began working on the new system late last year and included several of the elements dealership sales managers requested.

“Before we began work on our Advanced Desking module, we listened to what sales managers had to say,” said Jeff Wolfer, Advanced Desking software developer.” “They wanted a single location that provides multiple deal scenarios for each of their customers without having to open several applications using separate log-ins. With VinSolutions’ Advanced Desking module we gave them exactly what they asked for and then some.”

Another valuable feature is the ability to roll payments and amounts financed. The desking program easily breaks down each element within a specific car deal, thereby allowing managers to work with customers to reach their desired payment. Dealers can use the system’s ability to delineate individual accessories and fees to better evaluate their front and back end grosses.

Inventory and customer information is current due to the system’s real-time DMS pushing capability. Having current and reliable inventory information increases the value of Advanced Desking’s bookout feature. The ability to identify vehicles in inventory that offer the most profit potential is a valuable tool for sales managers. “Our Advanced Desking module can make a difference to a dealership’s bottom line,” said Doug Kinney, VinSolutions’ CEO. “Today’s economic challenges dictate that we design tools that help dealers make and keep as much money as they can. We’re confident the enhancements we’ve added to our desking system bring those tools to the table.”

The Advanced Desking module allows sales managers to run OFAC checks in compliance with the Office of Homeland Security, as well as running multiple credit reports. Appropriate customer-specific city, county and state tax information can be automatically calculated into car deals with ease.

Tabs across the bottom of the screen enable sales managers to see who is in the dealership’s showroom, view a list of completed deals, search for customers, show uncompleted tasks, view upcoming appointments and see the desk log.

Other time-saving features include direct links to AIS for factoring incentives into car deals, one click access to vehicle and trade-in valuations, and the ability to access reports from Kelly Blue Book, CARFAX, AutoCheck, as well as our many other integrated partners.

Future enhancements to the Advanced Desking module include the ability to work irregular payment deals, roll lease payments and improve screen aesthetics.

About VinSolutions (www.vinsolutions.com)

An industry-leading developer of Internet-based desking, automotive CRM and Internet lead management (ILM) software, VinSolutions provides 24/7 dealership sales and marketing information to their clients anywhere Internet access is available. In addition to CRM, ILM and Inventory control products, VinSolutions builds custom dealership Web sites, uploads inventory photos, offers their clients quality training and consulting services, as well as valuable customer support. VinSolutions is a Microsoft partner, is GM, Chrysler, Subaru and Audi certified and has working relationships, alliances and integrations with several automotive software service providers such as Kelley Blue Book, CARFAX, AutoSoft, Inc., Autodata, RouteOne and DealerTrack.

VinSolutions and Dealer Track’s Arkona DMS Integrate

Thu, 11 Jun 2009 05:00:00 GMT

VinSolutions integrates with DealerTrack’s OpenTrack, a program providing seamless, secure connection to the DealerTrack Arkona dealer management system (DMS). The integration interfaces with customer, vehicle, F&I, general ledger, service and parts data, providing a secure, bi-directional connection between our mutual dealer clients and the DealerTrack DMS.

Overland Park, KS, June 11, 2009 – VinSolutions announced today they have completed their integration with DealerTrack’s Arkona DMS. Providing a seamless, secure connection for their mutual dealer customers enhances efficiency and productivity. “We are constantly looking for ways to supplement our offerings and make our clients’ lives easier,” said Doug Kinney, CEO of VinSolutions. “Allowing us to provide our mutual clients with secure, bi-directional access to their data sets in a cost-effective open platform does both.”

The OpenTrack program allows for secure data encryption and either batch or real-time data processing, and interfaces with customer, vehicle, F&I, general ledger, service and parts data. “With OpenTrack we are truly delivering on our promise to the marketplace that the DealerTrack DMS will be an open and cost-effective platform,” said Raj Sundaram, senior vice president of the Solutions and Services Group at DealerTrack. “This is a win-win for all parties.”

Dealers using DealerTrack’s DMS can access this feature by clicking on the “Push to DMS” button in VinSolutions’ desking module.

About VinSolutions (http://www.vinsolutions.com)

An industry-leading developer of Internet-based desking, customer relations management (CRM) and Internet lead management (ILM) software, VinSolutions provides 24/7 dealership sales and marketing information to their clients anywhere Internet access is available. In addition to CRM, ILM and Inventory control products, VinSolutions builds custom dealership Web sites, uploads inventory photos, offers their clients quality training and consulting services, as well as valuable customer support. VinSolutions is GM, Ford, Chrysler, Subaru and Audi certified and has working relationships, alliances and integrations with several automotive software service providers such as Kelley Blue Book, CarFax, AutoSoft, Inc., Autodata, RouteOne and DealerTrack.

About DealerTrack

DealerTrack’s high-value software solutions for the automotive retail industry enhance efficiency and profitability across every department in a dealership. DealerTrack’s Dealer Management System (DMS) delivers flexible and cost-efficient functionality to manage dealership data and operations. Its Inventory Management, Sales and F&I, and Compliance solutions help optimize dealership inventory, increase sales and protect against legal risks. DealerTrack operates a leading online automotive credit application network, which includes approximately 19,000 dealers and over 730 financing sources. For more information visit www.dealertrack.com.

VinSolutions and R. L. Polk & Co. Integrate to Offer Customers Easy Access to Polk Cross Sell™ Reports

Tue, 09 Jun 2009 15:00:00 GMT

With a simple push of a button, VinSolutions’ customers, who subscribe to the service, can access R. L. Polk & Co.’s monthly Polk Cross Sell™ reports directly from their VinSolutions system. VinSolutions offers two levels of participation. Customers may opt to receive both new and used vehicle reports, or select only new or only used reports.
Overland Park, KS, June 9, 2009 – VinSolutions announced their integration with R.L. Polk & Co.’s Polk Cross Sell™ today. Subscribing customers desiring access to the Polk Cross Sell™ report can simply push a button on their system and view it. Available at two levels of participation, VinSolutions’ customers may opt to receive both new and used vehicle reports, or choose between new or used reports.

The Polk Cross Sell™ report is delivered each month and summarizes what dealers need to know so they can more quickly identify and seize sales opportunities. Built from multiple sources including vehicle population and statistical data from all 50 states, Polk Cross Sell™ reports offer dealers a clearer view of the marketplace and their place in it.

“The Polk Cross Sell™ is a vital tool for dealers, and accessing it directly through our software makes managers’ lives a lot easier,” said Doug Kinney, VinSolutions’ CEO. “We are constantly looking for value added products to offer our customers, and we are very pleased to add the Polk Cross Sell™ reports to our offerings.”

R. L. Polk & Co.’s core purpose of helping people make good decisions is evident in the quality and reliability of their products. “We are excited to work with VinSolutions to help automobile dealers sell more vehicles,” said Andrew Price, Polk’s vice president of Automotive Retail Solutions. “The Internet has proven to be an important sales tool, and our relationship with VinSolutions will help dealers be even more productive and efficient with their use of technology.”

Using Polk Cross Sell™ reports enable dealers to manage from solid data. Being able to better plan their inventory levels and take advantage of market conditions, pinpointing areas where their sales are strong and identifying areas in need of focused attention are reason enough to make Polk Cross Sell™ reports a part of a dealer’s daily management regime.

ABOUT VINSOLUTIONS (http://www.vinsolutions.com)
An industry-leading developer of Internet-based desking, customer relations management (CRM) and Internet lead management (ILM) software, VinSolutions provides 24/7 dealership sales and
marketing information to their clients anywhere Internet access is available. In addition to CRM, ILM and Inventory control products, VinSolutions builds custom dealership Web sites, uploads inventory photos, offers their clients quality training and consulting services, as well as valuable customer support. VinSolutions is GM, Ford, Chrysler, Subaru and Audi certified and has working relationships, alliances and integrations with several automotive software service providers such as R. L. Polk & Co., Kelley Blue Book, CarFax, AutoSoft, Inc., Autodata, RouteOne and DealerTrack.

ABOUT R. L. POLK & CO.
R. L. Polk & Co. is the premier provider of automotive information and marketing solutions. Polk collects and interprets global data, and provides extensive automotive business expertise to help customers understand their market position, identify trends, build brand loyalty, conquest new business and gain a competitive advantage. Polk helps automotive manufacturers and dealers, automotive aftermarket companies, finance and insurance companies, advertising agencies, media companies, consulting organizations, government agencies and market research firms make good business decisions. A privately held global firm, Polk is based in Southfield, Mich. with operations in Australia, Canada, China, France, Germany, Japan, Spain, the United Kingdom and the United States.